Ollie Pets

Partnered with a creative studio to lead a comprehensive rebrand for Ollie, with the in-house team serving as the client. Focused on celebrating each dog's unique tastes, lifestyle, and health needs, the studio developed an elevated yet approachable visual system that breaks away from traditional pet food branding.

Role:

Art Director

Collaborators:

CMO: Hillary Benjamin
Creative Director: Lacey Waterman
Strategy: Creative Strategy Inc.
Photography: Brayden Olson, Nathan Kraxberger
Industrial Design: FriendsOf
Producer: Geoff Guinta
Retouching: Picture House
Styling: Michael Altman, Sean Dooley
Type Design: Ryan Bugden
Designer: Abbie Winters